For residential electrical contractors already getting calls:
Keenversion installs the system that gets you found, gets calls answered, follows up with the leads you paid for, and shows what actually became booked work.
Best for established residential electrical contractors who already have demand but want more of it to become booked work. Select HVAC, plumbing and roofing companies too.
“I watched us lose jobs to companies that lacked our skill but had better infrastructure. Not better electricians. Better systems. That is a losable fight — and it is the only kind worth picking, because infrastructure is the one thing you can go out and buy.”— Jaimen, founder of Keenversion
The call you missed
Nobody types “can we book today.” They ask how soon — because they have already messaged two other people, and the first real answer wins the job. This one went out in eight seconds, off a roof, without you.
A “breaker keeps tripping” call doesn’t leave a voicemail. They call the next electrician on the list. After hours it’s worse: the call comes in at 7 PM and the job goes to whoever answers first.
Big tickets take a few touches. If the follow-up lives on a sticky note, it doesn’t happen — and the homeowner signs with whoever called back.
Eight hundred in. Two calls. One callback. Zero booked jobs. The agency said give it more time. The problem wasn’t the ads — it was no way to see which calls turned into work.
You’ve heard the stories from customers who called them first. Sloppy work. Unreliable. And yet they’re above you on search. Online rankings aren’t a talent contest. They’re a system. And right now, they’re winning it.
I spent 5 years working in the electrical trade — as a journeyman in the field and as one of the top-rated salesmen at an electrical company in my region. I wasn't the owner, which is the part that matters: I sat on the sales floor and watched the leads land. I could see which ones never rang, which ones rang once, and which ones went somewhere else while a callback sat on a sticky note.
That was enough to push me to spend 4 years learning digital marketing and 2 years building AI systems — specifically for trades businesses. Keenversion is what those companies needed. Built by someone who has actually run the tools, worked the jobsite, and handled the sales calls.
Every call and inquiry moves through the same path: found, answered, booked, measured. Each stage feeds the next.
More traffic does not fix a broken sales process. We make the foundation work first, then use advertising to amplify what is already converting. Ads are on the packages built for it, when your shop is ready for them, and the ad spend goes to Google, not us.
Three things measured on your business, on one page, sent whether or not we ever speak. Every line says where the number came from. All we need is your business name and your town. In your inbox within one business day, no call needed.
In the Google map pack for their trade, in their own town.
The shop ranked above them has fewer reviews.
Real audit, run 9 September 2026. Business and town withheld.
Anything measured on your business says so. Anything from industry data says that instead — and I'll re-run it on your real numbers on a call.
The page is yours either way. Read it, ignore me, fix the things yourself. That happens and it's fine.
A real enquiry goes into your own contact form and the clock runs until someone answers. Answer inside an hour and it is Fast. Nothing back in six hours and it is Missed. Most shops have never timed it.
Our main focus is residential electrical contractors. We also work with select HVAC, plumbing, roofing, and related home-service companies when the fit is right.
No call to book, no form that starts a sequence. You give me a business name and a town, and that is the whole ask.
Every line says where it came from. Measured on your business, or an industry figure — never blurred together. Yours to keep whether we speak or not.
On a call you tell me your average job and your close rate, and the estimate stops being a benchmark and becomes arithmetic. That is the discovery call.
Found on Google, answered in seconds, followed up without you remembering to. You keep every account, and you can see what each source actually booked.
Start where your business is today. Moving up takes one phone call. Scope & terms in plain English.
No website yet?
Tracking and local search both need one. Add a site to any deck — one-time build, plus monthly upkeep if you want it. Priced on the call, because they are not all the same job.
Need a quick fix, not a retainer?
Website repairs, Google Business Profile setup, DNS issues, Google Workspace — one-off projects with no monthly commitment.
Start with the free audit — no call needed. Or book a 45-minute discovery call to go over your numbers, ask about the packages, or see if this fits your shop. No pitch.
Based in Southern California · Working nationwide